WHEN YOU'RE THINKING ABOUT CREATING A WEBSITE THAT DISPLAYS YOUR ART BEAUTIFULLY AND GIVES THE VIEWER THE OPPORTUNITY TO DISCOVER WHO YOU ARE, THERE ARE A FEW THINGS THAT NEED TO BE INCLUDED SO THAT YOU AND YOUR ART SHINE.
1. It's crucial these days to make sure your site works on all mobile devices as well as a desktop computer.
2. Visitors to your site will want to keep informed about you and your art. Having a way to collect information will help you communicate effectively with prospective buyers. Be sure to have a newsletter signup form.
3. Use high quality images, with no background noise, with the image centered, clear and cropped correctly.
4. Be sure that your contact information is correct, and on each page, this can be in the footer of each page either with text or an icon.
5. Organize your art in series, themes, sizes, collections to the viewer can then view your art without becoming overwhelmed.
6. If you are selling your art from your website. Make this process easy.
7. Don't be cheap...purchase at least the starter package so that the platform branding is off the site. This makes it your site and much more professional.
8. Start a blog that you can share on Social Media sites. I'll send out more information soon on what makes a great blog.
As I've been working with artists to build their websites, this question often comes up. Should I add prices to my art? I've done some research and did a small survey to see what others say about this topic. Some of the results are below. Hope this helps you.
If your art is in a gallery you may have to check with the gallery to see if it's possible to list prices on your website. The results of my survey concluded that if you aren't represented by a gallery then it's a good idea to add prices on all the art that is for sale on your website. If you are in a gallery you might be able to work out a good solution with them, especially if you have work on your website that isn't in a gallery.
According to several sources I researched, not pricing your art on your website, but rather asking people to email or otherwise contact you for prices, is always a big mistake. Not all buyers and collectors feel comfortable asking and you don't want to miss out on sale to them. An option is to have a purchase or buy page, that makes it easy for people to know what's available for them to purchase, the price and how to initiate that purchase.
Some of the articles I read about pricing art indicated that it is best not to mix art that's already sold with art that's for sale. Potential buyers might get the impression that the best pieces are already sold and all that's left are ones that weren't liked. They may get frustrated when their favorite piece is already sold. A solution might be to show sold works under a separate category in the gallery or portfolio. This category might have commissions, sold work, art in private collections, public art, institutional collections etc... Showing past works in this way acts as sort of a pictorial resume and speaks to your experience, success and credibility as an artist.
The results of my survey showed that all respondents felt it was best to have prices listed. Here are some of the responses they had about why buyers might not want to contact the artist for the prices: buyers may think that doing so will obligate them in some way, that the artist will give them a hard sell, that they'll get a barrage of emails, that they'll be embarrassed if they find out the art costs much more than they can afford, that artists will quote as high a price as possible just to see how much they can sell it for, and so on.
If you decide to have prices on your art be sure to clearly state what your return and refund policies are. The more willing you are to work with buyers, the more satisfied they will be.
The absolute best way for you to get the word out about your art is through your website. Make sure yours is working on your behalf.
If you aren't familiar with Carol's amazing mosaics - now is the time to find out more about this amazing mosaic artists. She has just launched her new website - take a look.
Always happy to receive a nice testimony, you can see Carol's here.
It used to be that great art was discovered by galleries, word of mouth, auction houses or through magazines. These days, art is discovered first-hand by ordinary individuals, through social media, on-line galleries, internet searches as well as word of mouth, galleries etc.
There is no longer a barrier between the artist and the masses. If you have an online presence – and your work can be found, shared, ‘pinned’ or ‘liked’ – you can achieve a level of recognition that could once only be dreamed of, as you have more resources available to you than ever before.
If you are an artist, have an art business, an art society/group you need to harvest the power of the internet and have your own website as soon as possible. This is where individuals, galleries, newspapers/magazines and others will find you and your beautiful art.
Contact me to discuss your project: PamGivens
If you’re an artist and you don’t have a website yet — or if you want to change the one you have now — it’s never too late to get started!
A website is another way for people to find out about you and your artwork. They could be strangers who find you by googling “mosaics in DC,” or people who already know you and want to learn more.
Think about it this way: where do you go when you’re making a purchase or doing research? Online. So will your potential customers (and email subscribers, and fans, and so on).
Here are some pointers to help you get started.
Define your goal:
Your goal for your website will determine what features you need. Common goals include:
Terms you’ll want to know that will help make the process easier:
Keep your website up to date. Any obviously out-of-date information is going to lead to visitors leaving your website.
A functional, up-to-date website is a must for any artist working today. While it takes some time to maintain — time that you’d rather spend in the studio — it pays dividends in creating a visible, professional presence for your art.
I would love to help you re-purpose or build your website. Let's make this happen for you and your art. Contact me to discuss your project: www.bestartistwebsites.com
I've enjoyed working on this website and becoming acquainted with Amy Cavaness. She creates stories using beautiful fabrics.
"I found the experience of having Pam create my site vastly more pleasant than trying to do it myself and would recommend her wholeheartedly. "
If you're ready to have the website your art deserves let me know - I'd love to work with you
During these past few months I've been working on several websites - a couple remain works-in-progress and will be finished up soon - this one I recently finished and want to share it with you.
Of course I have to share her testimonial - makes me very happy to have pleased artists.
"I’d been struggling with my website for some time now. It was messy, cramped, and had limited information. I needed a new theme, organization… I needed someone who could imagine, as I do, my site, and put it all together.
Enter Pam Givens.
She not only helped me realize an ‘Oh my gosh’ site, she intuitively elevated it to a pictorial narrative about me and my mosaic art. Creative, skilled and balanced, I now have an engaging updated new site. And because it is designed to be flexible, I can update it at any time…with help from Pam when I need it.
Thank you Pam Givens for your insight, and your tireless support to my many requests.
Pamela Mauseth "
Take a look at Pamela's site and enjoy the variety of beautiful mosaics she creates.
If the time is right for you to update your website or if you don't have one and are ready to take that step. I'd love to help you.
Have you read this anyplace on the internet? "Register you domain here and build your website for free'?"
That sounds like a wonderful option, however there might be a catch to that.
The website platform that's offered to you as an incentive to purchase your domain with a particular registry is often the free version of that particular platform. This means that all the features of the platform are limited and to receive more features you'll need to upgrade - costing more money. In one situation, the artist was paying well over $155 for a domain and "free" website however that was the free version of the platform and allowing her only 6 pages and limited images for her site. In order to add any pages or images she would need to upgrade through the registry, increasing her fee.
My suggestion is to purchase only your domain from the registry and then to purchase a plan from your choice of web platforms. Don't get trapped into paying more for "free".
Always here to help you have a great website: BestArtistWebsites.com
What's the most satisfying experience you have when creating a mosaic? Is it the design, the collection of material, the first squirt of adhesive or is it the finish? I've been thinking about this in relationship to creating websites for artists and asking myself "what about this process brings me so much pleasure". There are several things that I enjoy about this process; the main one is that I enjoy a good project that has a beginning and a happy ending.
I want to share 3 websites with you that have just been published.
Hresula is a mosaic artists from Baja California Sur. Her work is diverse, colorful and reflects her culture. www.mosaicobyhresula.com Hresulas site is hosted on the Wix platform.
Lisa runs her store from Texas and the variety of wonderful material you can purchase from Lisa is endless - since she will work to create just what you need. This is a Weebly online store website.
LeeAnn's beautiful mosaics are now represented with an elegant layout and design. She has an online store, selling prints, note cards and a few of her mosaics. This site was created using Wix. https://www.mosaicartbyla.com/
I have one more to share with you - mine! I decided while working on others sites, that it was time to attend to mine and I created an online store. This site and the store is hosted on Weebly. www.pamgivens.com
Take a look at the client testimonies that are posted on BestArtistWebsites.com and let me know if you would like my help to create an awesome site for your art.
Looking forward to working with you.
staying creative making awesome websites for artists and others while enjoying life .